our staff
Meet Our Team!
Dr. Amato and his professional and friendly staff at Amato Dentistry by Design™ are eager to help your dental visit be as relaxed and enjoyable as possible. Each team member is highly trained, has advanced continuing education in their field and is dedicated to your health, comfort and care.
We will make your needs, desires and concerns our top priority. It is our goal to help you and your entire family design healthy, beautiful smiles that will last a lifetime. Please join us for a wonderful dental experience and discover the power of a lifetime of beautiful, healthy smiles!

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Gena Amato, Practice Manager Dr. Amato's wife of over 24 years, Gena, also serves as Practice Manager for Amato Dentistry by Design™. Gena has an extensive accounting background and as Practice Manager, she brings both her experience and expertise to Dr. Amato's office in areas such as accounting, practice management, staff training and development, as well as marketing and advertising. |
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Rachel, Registered Dental Hygienist Rachel has wide-ranging experience in all aspects of being a dental hygienist, but her particular area of expertise is in non-surgical periodontal treatment. She stays up-to-date with the latest research in periodontal treatment by taking continuing education courses in periodontal treatment. She is an asset to Dr. Amato's practice. Rachel is married to her husband Michael, and together they have two beautiful daughters, Chelsea, age 21, and Darcey, age 19, as well as a son, Luke, age 11. They are also proud grandparents of Nathan, age 3. As a family, they enjoy hiking and travel and are active in their church. |
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Amanda, Certified Dental Assistant
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Crystal, Dental Assistant
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| Wilma, Financial Coordinator Wilma began her 19-year dental career in 1989 in Boone, North Carolina and joined Dr. Amato's team in May of 2005. Wilma has held a wide range of positions in a dental office during her career and enjoys helping patients with their dental needs. She is an asset to Dr. Amato's team in her role as Financial Coordinator and stays current with all aspects of dental training by taking continuing education courses. Wilma is married to her husband Alan and has a son Kyle, a junior at Ashe County High School. The family also has two pets, a dog named Daisy, and a cat named Tink. Wilma enjoys doing volunteer work and managing a consignment shop as a local ministry. She loves being part of her son's school life by helping out with the marching band at Ashe County High School. |
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| Lisa, Administrative & Scheduling Coordinator Lisa joined Dr. Amato's team in July of 2006, the same year she began her dental career in Jefferson, North Carolina. Lisa is a true people person and loves meeting and working with people--a real asset to Dr. Amato's practice in her role as Administrative & Scheduling Coordinator. Lisa's previous experience has been in customer service, banking, scheduling and billing. Lisa has been married to her husband for over 20 years and the couple has two beautiful teenage daughters. The family also has a 10 year-old dog named Jack. Lisa enjoys horseback riding, fishing and spending time with her family. |
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Erica, Part-Time Registered Dental Hygienist
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